Terms of service

Last updated: 5 November 2026

1. Agreement to terms

By accessing or using TagConsent ("Service"), you agree to be bound by these Terms of Service ("Terms"). If you are using the Service on behalf of an organisation, you represent that you have the authority to bind that organisation to these Terms.

If you do not agree to these Terms, do not use the Service.

2. Description of service

TagConsent is a cloud-based consent management platform that enables you to:

• Collect and manage cookie consent on your websites
• Maintain compliance with the DPDP Act 2023 and other data protection regulations
• Generate and deploy consent banners
• Track consent records and manage data subject requests
• Configure data retention and cookie categorisation policies

3. Account registration

To use the Service, you must create an account with accurate and complete information. You are responsible for:

• Maintaining the confidentiality of your account credentials
• All activities that occur under your account
• Notifying us immediately of any unauthorised use

We reserve the right to suspend or terminate accounts that violate these Terms.

4. Subscription plans and payment

4.1 Plans

TagConsent offers Free, Starter, Growth, and Business plans. Features and limits for each plan are described on our pricing page.

4.2 Billing

• Paid subscriptions are billed in advance on a monthly or annual basis (Indian Rupees)
• All fees are exclusive of applicable GST, which will be added at the prevailing rate
• Payments are processed securely through our payment partners

4.3 Upgrades and downgrades

You may upgrade or downgrade your plan at any time. Upgrades take effect immediately with prorated billing. Downgrades take effect at the end of the current billing period.

4.4 Refunds

Annual subscriptions may be cancelled within 14 days of purchase for a full refund. Monthly subscriptions are non-refundable but may be cancelled at any time to prevent further charges.

4.5 Promotional codes

Promotional discount codes are single-use, non-transferable, and subject to their stated terms. They cannot be combined with other offers and may be revoked at our discretion.

5. Acceptable use

You agree to use the Service only for lawful purposes. You shall not:

• Use the Service to collect data without proper legal basis or consent
• Attempt to circumvent any usage limits or security measures
• Reverse-engineer, decompile, or disassemble any part of the Service
• Use the Service to store or transmit malicious code
• Resell or redistribute the Service without our written consent
• Use the Service in a way that violates any applicable law, including the DPDP Act

6. Data processing

6.1 Your role

When you use TagConsent to collect consent from your website visitors, you are the Data Fiduciary under the DPDP Act. TagConsent acts as a Data Processor on your behalf.

6.2 Our obligations

As your Data Processor, we will:

• Process personal data only on your documented instructions
• Implement appropriate technical and organisational security measures
• Assist you in fulfilling Data Principal rights requests
• Delete or return all personal data upon termination of the Service
• Not engage sub-processors without your prior consent

6.3 Data location

All consent data collected through TagConsent is stored on servers located in India unless you explicitly configure cross-border transfer (available on Business plans).

7. Intellectual property

The Service, including its code, design, trademarks, and documentation, is owned by TagConsent. Your subscription grants you a limited, non-exclusive, non-transferable licence to use the Service for its intended purpose. You retain ownership of all data you input into the Service.

8. Service availability

We target 99.9% uptime for paid plans. Scheduled maintenance windows will be communicated at least 48 hours in advance. We are not liable for downtime caused by factors beyond our reasonable control, including internet outages, third-party services, or force majeure events.

9. Limitation of liability

To the maximum extent permitted by Indian law:

• TagConsent's total liability shall not exceed the fees you paid in the 12 months preceding the claim
• We are not liable for indirect, incidental, special, or consequential damages
• We are not liable for any regulatory fines or penalties imposed on you

10. Indemnification

You agree to indemnify and hold TagConsent harmless from any claims arising from your use of the Service, your violation of these Terms, or your violation of any third party's rights.

11. Termination

• By you: You may cancel your account at any time from your dashboard settings
• By us: We may suspend or terminate your account for violation of these Terms, with 30 days notice for curable breaches
• Effect: Upon termination, your data will be available for export for 30 days, after which it will be permanently deleted

12. Modifications to terms

We may modify these Terms at any time. Material changes will be communicated via email at least 30 days before they take effect. Continued use of the Service after the effective date constitutes acceptance of the modified Terms.

13. Governing law and disputes

These Terms are governed by the laws of India. Any disputes shall be subject to the exclusive jurisdiction of the courts in Pune, Maharashtra. Before initiating legal proceedings, both parties agree to attempt resolution through good-faith negotiation for at least 30 days.

14. Contact

For questions about these Terms, contact us at:

• Email: [email protected]
• Address: Pune, Maharashtra, India